35 Tips to Get Instagram Followers
For Instagram to be effective, you will need a solid base—and that means more followers.
There was a time when you could just use bots or buy followers. But that’s a thing of the past. Here is how you can increase your follower count for free.
- A good Instagram strategy. You have to create a plan first. Figure out what you want to achieve. Why are more followers important to you? The goal will help you maintain consistency.
- Define your ideal audience. Know who you want to reach—their age, location, etc.
- Come up with a solid brand aesthetic and story. Your posts should all fit in together.
- Utilize keywords. Include a relevant keyword in your username.
- Use hashtags to be discovered. These come up when people search for stuff on Instagram.
- Take time with your profile and bio. The profile should convince non-followers to follow.
- Post high-quality content. Make your content captivating and engaging.
- Craft amazing captions.
- Pin the best comments. If a user posts a comment with lots of engagement, pin it.
- Promote the Instagram account. Share it with your Facebook or Twitter audience.
- Embed posts in your website. Embedded posts are clickable and will lead readers to your Instagram account.
- Posts content that can be re-shared, such as a great infographic.
- Share your account in online newsletters, email signatures, etc.
- Include your Instagram name tag in offline materials such as product packaging.
- Aim to get your content shared by feature accounts.
- Aspire to get your content on the Explore tab.
- Add a location tag to your posts.
- Tag relevant Instagram users in your posts and stories.
- Encourage other users to tag you. Their audience will see your handle.
- Find relevant accounts to follow. The people you follow may check out your profile and follow back.
- Get involved in existing communities. Share, comment and like other users’ posts.
- Consider influencer marketing. Influencers are trusted and they will boost your brand.
- Collaborate. Try working with other brands.
- Utilize Instagram Stories. They are highly popular.
- Make use of interactivity features like polls, chat stickers, etc.
- Include great content and info in your Stories highlights.
- Make an Instagram Live collaboration by “going live with a friend”.
- Do an IGTV series. Use these to explore topics in detail.
- Make an AR filter. When people use it, your username will show up at the top.
- Be consistent. People followed you for your content.
- Know when to post. Try different times and see what works best with your audience.
- Schedule your stories and posts. This helps with consistency. And you don’t have to be online when it is time to post.
- Run contests. The entry process could involve people following you and commenting on a post.
- Try advertising. This may not be free but it is powerful if you want to reach new people.
- Learn from Insights. Make use of the Instagram analytics tools. Learn more about your audience and review your numbers.